Ostia Antica: The Importance of First Impressions
If you mention Ostia Antica to most anyone, Italian or foreigner, you get only a blank stare and/or a shake of the head. Most modern Romans have never visited it, at least not in their adult lives; in fact, the majority of the roughly 300,000 people who visit the site every year are Italian schoolchildren and foreign tourists. This is a tiny fraction of the nearly five million people who visit the Colosseum every year. Yet there was a time—about 2000 years ago, admittedly—when, if you mentioned the word “Ostia” to anyone who travelled, whether Roman or foreigner, you would get an animated response fueled by mental images of Rome, the greatest metropolis of the ancient world, for which this unpretentious port city was the lifeline to the world. Millions of people from all walks of life embarked and disembarked at Ostia in the approximately 1000 years of its life, from slaves to emperors (Augustus, Claudius, Nero), from merchants to early Christian luminaries (St. Augustine). These people navigated the same streets, drank from the same fountains, and washed in the same bath complexes that we can see today, just 25 minutes by train from downtown Rome.
I first “landed” at Ostia Antica as a graduate student in the summer of 1998. My initial impression of the site then still corresponds perfectly to its appearance today: a beautiful, sleepy, largely empty park packed with an incredible array of structures that beg to be explored. It’s like having a theme park practically to yourself, except this theme park happens to be the closest experience to the look and feel of ancient Rome available anywhere in the world.
Several things struck me then, as now. Ostia is as big as Pompeii, but it offers a much better visitor experience by virtue of being entirely accessible (whereas most of Pompeii is barricaded to keep visitors away), well-shaded by big pine trees, and much less crowded. The one major disadvantage that I recall was having to leave at lunchtime to forage for food in the Medieval borgo next door, an episode that nevertheless had a silver lining in introducing me to a quaint 1000-year-old town.
The food problem at Ostia Antica was soon remedied by the construction of a pleasant glass-walled cafeteria next to the site museum, which allows the visitor to spend the entire day among the ruins. The visitor experience at Ostia Antica continues to improve gradually with every passing year. Recently a cement staircase and ramp were installed on the decumanus maximus (main east-west road) at the corner of Via dei Molini to smooth the abrupt (and dangerous) drop from the Late Antique to the Republican street level, the mosaics in the Piazzale delle Corporazioni were cleaned, and Wi-Fi was installed in the cafeteria.
But if it’s true that first impressions are the most important ones, then much more needs to be done to allow Ostia Antica to make the sensational first impression every visitor deserves. There are many dirty mosaics and frescoes that need to be cleaned and conserved, collapsing walls that need to be patched up, and trees and plants that need to be cut back more frequently. Many of the informational signs are so old as to be faded or peeling, and there are not enough signs to make up for the lack of a good guidebook in English.
We at the American Institute for Roman Culture are big fans of Ostia Antica, and we’re working hard to improve the visitor experience there through a variety of projects. In 2010 and 2011 we created a series of educational videos about the site that were recently cited by The New York Times as an authoritative source. In 2011 we brought much-needed attention to the site by making it a central theme of our first annual Unlisted conference on sustainable cultural heritage. In 2011 and 2012 we tested an innovative approach to documenting and conserving the standing remains. And in recent years our Summer Archaeological Field School has been based at Ostia Antica.
In 2013 the AIRC field school will be held in the Parco dei Ravennati, a practically unexplored public park located between Ostia Antica and the borgo. This three-year excavation will help finally unite the two areas, blending the romantic beauty of Ostia Antica, the imposing majesty of the castle of pope Julius II, and the relaxing small-town charm of the borgo into an unforgettable first impression. It’s also an opportunity to engage the local community and invite them to invest their tangible and intangible resources in the transformation of Ostia Antica into a world-class archaeological experience on a par with Pompeii and central Rome through preservation, education, and promotion, so that everyone will gain something.
We want your first impression of Ostia Antica to be a great one: please consider joining the excavation project, if a student, or just stopping by to say “hi” as you make your way from the train station to the archaeological site.
– by Albert Prieto, AIRC Associate Director of Archaeology, albert[at]romanculture.org